Entrepreneurship

How to increase furniture sales

How to increase furniture sales

Video: How to make more money in the furniture industry - Furniture 2024, July

Video: How to make more money in the furniture industry - Furniture 2024, July
Anonim

The competition in the furniture market today is great, perhaps in every price segment. Correct positioning of the company, competent advertising promotion and additional services will help to best meet customer needs and significantly increase sales.

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You will need

  • - directories;

  • - the Internet.

Instruction manual

1

You can’t do without quality advertising to increase furniture sales. Such purchases are not made so often, so your company must be constantly on hearing. Design a memorable advertisement and a vivid slogan: as soon as a potential customer wants to buy furniture, he unwittingly recalls your brand.

2

Develop a customer loyalty program. Try to serve them as quickly as possible. Build a customer base so that later it is more convenient to process customer data. A satisfied customer will tell your friends and family about you, which will directly affect sales.

3

Arrange the furniture on the trading floor so that the buyer has a desire to purchase several items at once. For example, along with the bed - bedside tables, bedspreads, carpet, dressing table. If things fit perfectly in style, the client will be less sensitive to the price factor.

4

Those goods that are not available on the trading floor should be presented in a quality catalog. On the one hand, the photographs in it must be true. On the other - to create a beautiful "magazine" image.

5

Create partnerships and work closely with interior designers and repair and decoration companies. Such partners on certain conditions will be able to recommend you to their customers who make repairs in the apartment or office. In this way, you can get very valuable buyers who want to completely update the furniture after repair.

6

Offer a range of additional services to distinguish yourself from your competitors. This can be free delivery, assembly, warranty service, replacement of components (this is especially true for children and kitchens).

7

Make a good website with as much information as possible. Present the basic models of furniture, sizes, high-quality photos. A potential buyer will be able to select and consider everything remotely, and then he will surely turn to you.

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