Business management

What to call a supermarket

What to call a supermarket

Video: 10 English Words to Use at the Supermarket 2024, July

Video: 10 English Words to Use at the Supermarket 2024, July
Anonim

In the organization of any business, especially in trade, it is very important to choose the right name. The capacious, sonorous name of the supermarket, which will be easy to remember, can attract many more customers, and in the near future become a well-known brand.

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Instruction manual

1

Choosing the name of the store, you need to think about its target audience. It can reflect the life values ​​of potential customers, financial condition, etc. A sign with a name should not cause unpleasant emotions among buyers and be associated with bad moments in life.

2

To make sure that the title is likely to please most of the future customers, you can hold a competition among them for the best idea, or suggest choosing from existing ones. The prize may be gift certificates for supermarket products or discount cards. This will attract the attention of consumers, help immediately find customers to the store.

3

It is advisable not to choose a proper name for the name. In the future, when selling a business, not everyone will want to buy a chain of stores with the name of a stranger. But you can take as a basis part of the surnames and names, combine them and come up with something very interesting. For example, with the "addition" of Dasha and Zhenya, the original "Even" can be obtained.

4

The name can be directly associated with the field of activity by adding the words "market", "bargaining", etc. For example, such options as Citymarket, Mnogotorg will sound great. But do not overdo it with the inclusion of detailed descriptions in the name. So, the name "Deshevtorgprodukt" will be very long and difficult to remember.

5

Try to avoid patterns and too common names, show your imagination. So the Kodak, Xerox, and many others did in due time. Now they are so firmly entrenched in the life of consumers that instead of “I’ll go, I’ll make a copy”, many say “I’ll go from the security center”.

6

If you want to call a supermarket a foreign word, do not be too lazy to find out what it means. But it is advisable to use for the name of the supermarket only common words in the everyday life of your customers.

Useful advice

If you are going to register your name and trademark, then when contacting Rospatent it is better to have several fallback options. After all, even the most unusual and original name could be invented by someone before you.

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