How to lay out a showcase

If you are starting your own business, you need to know a few basic rules of trade, as well as master some techniques for the efficient use of your resources. Since business is a kind of staged game where the prize is your profit, being able to tactically perform actions is especially important. One of these cases is the display of windows.

Instruction manual

1

Analyze your audience. Before deciding what and how to put it on the window, determine what exactly is of your products that the buyer is interested in. And depending on your goals, do a different calculation.

2

If you need to sell long stale goods, put them forward, in the most prominent place. Make the price tag brighter and bigger for it. What needs to be sold in the first place, should catch the eye of the buyer.

3

If you have some particularly advantageous product that you received at a low price, but were able to make a large margin on it, then perhaps you should put it in the center until this item has lost its relevance.

4

Decorate the display case, especially when it comes to the outdoor display window facing the street. How gray and unattractive the half-empty gray walls of such shop windows look, not really filled with either goods or decor. Such a showcase only on the contrary drives visitors away from your place, discouraging the desire to visit you. Each showcase, as a separate store - so create her image. Fill it with an assortment, create a feeling of wealth, insert at least a regular thematic cardboard drawing on the sides. This will show that the owner had a hand in her, which means that he loves his job.

5

Always keep the display case clean. Dirt, dust and other rubbish show only a “disregard” attitude, which, of course, will negatively affect the entire store.

how to lay out the goods