How to complete a quotation

Writing a commercial offer to people unfamiliar with the specifics of this genre is usually problematic. How to briefly and concisely tell about the advantages of the company so that this information is easy to read, simple, understandable and to the point? And if the introductory part of the text is more or less easy, how to put an end to this document?

You will need

company letterhead

Instruction manual

1

There are several options for the logical conclusion of a commercial proposal. One of them is to insert a price table in the document field. This information will be necessary if the prices of your goods or services are lower than competitors. Thus, the addressee of the message will see that you are offering a truly beneficial cooperation for him and, if he is a reasonable person, will respond to your call. At the end of the offer, write a couple of lines stating that your prices are unique and no one else can interrupt them.

2

If your prices are standard and do not differ from the offers of competitors, try to find and describe several advantages of your company. Perhaps this is fast delivery or an individual discount system (there may be many options). In this case, be sure to indicate the contacts of employees who could advise a potential customer in any case.

3

Concluding a quotation by listing employees who are useful to a potential customer, use this simple but clever move. At the end of the document, place a photograph of the employee, his e-mail and other coordinates, providing this data with the signature "Your personal consultant is such and such." Such personalization will be very appropriate.

4

If your company is not a newcomer to the market, you can also talk about this. As a rule, a commercial offer should fit on an A4 sheet. Fill the empty space with information about the achievements of the company (if it received diplomas, certificates, financing, etc.). Choose the most important facts. If there is no such data, briefly write how many years the organization has been on the market, a few words about innovative technologies in work, etc.

5

Another good point option in a commercial proposal is the listing of company partners. If you work with well-known brands, you should not be silent about this. Indicate no more than five organizations, deciphering their abbreviation if necessary.

6

Do not forget that you must sign at the end of the quotation. The most common wording is "with respect,

.

note

Instead of “cheap, ” use “30% lower than the prices of your supplier, instead of“ fast ”-“ delivery will take only 3 days, for each overdue hour - a 5% discount on the value of the goods. "3. End the offer with a call to action. The client must not just close the offer and decide what tomorrow will think, but should do the action you need.

Useful advice

Recently, one company sent me a proposal in which there was one interesting point: "Our company employs qualified employees with work experience of more than 10 days, " it amused me greatly. Interestingly, this is a mistake or honesty. How to finish a quotation? All successful sales managers at the end of negotiations sum up and agree on how they will contact in the future.