How to make a cafe

Sometimes it seems that in Moscow at every step you can have a bite to eat in a cafe or bar. But it is in the center of the city. And in the sleeping areas of the cafe there are still very few, few of them and in a relatively small distance from the garden ring. Nevertheless, there are also enough offices and institutions, whose employees need a business lunch 5 days a week. In addition, we, as in Europe, have a culture of food outside the home: people go to cafes just like that, instead of lunch or dinner, they buy coffee in the morning. How to make your own cafe and make money on it?

Instruction manual

1

The very first question is, of course, the choice of location. A good place can be found anywhere, including in a residential area. Unfortunately, we still have unpopular cafes and bars near houses that could be opened in the basements and on the first floors of the same residential buildings or office buildings in the courtyards. However, the option of opening a cafe near the metro station, as a rule, should be successful. You only need to take care that your cafe offers customers take away food and drinks, because it is very convenient to drop into it in the morning before work and hastily eat a bun or take a glass of espresso with you. In the evening, customers will come to dinner with you - many people, especially young people living alone, prefer not to cook at home themselves, but have a snack in a cafe.

2

The second question is equipment. Cafes are different. If you specialize mainly in fast food, then the cost of equipment will be relatively small, 10-12 thousand dollars. To equip all the necessary cafes of the "wide profile" will need more funds. The value can be any. Also add tables and room design costs here. Do not save too much on the design, or rather, let it be inexpensive, but original. In any case, your cafe should have a face. It’s not interesting for the client to enter “just in a cafe”. Your cafe should be different from others and be cozy.

3

It is also important what you bet on. If you have a coffee shop, then your main product is coffee. If you have a cafe-bar, then alcohol. Accordingly, an appetizer is needed for alcohol, something for beer, something for cocktails. Coffee needs pastries and sandwiches. The menu should be harmonious, because it is, in fact, the basis of the cafe. Any creative design loses its value for a client who has nothing to eat beer.

4

The most unpleasant thing is, of course, paper. You will have to obtain the status of an individual entrepreneur or create an LLC, then - get permission to open a cafe from the authorities, a license to trade in alcohol, and approval of the sanitary and epidemiological station. Naturally, a lease agreement is also required. It is hard to say how easy it will be to get all these papers. As a rule, this takes several months.

5

An easier way to make a cafe is to buy a franchise. Of course, this will not be entirely yours, a special cafe, it will be another "Coffee House" or "Mu-Mu". But this method is easier, because when buying a franchise you will receive equipment, established contacts with suppliers, a well-thought-out menu and, as a rule, documentation that is in order. In addition, the promoted brand will provide a fairly stable influx of customers.

A site about business for beginners. in 2018