How to sell plumbing

The era of dull, uniform plumbing has long been behind. Today, a bathroom can be a true design masterpiece and serve as an oasis for relaxation. That is why a business related to plumbing, with the right organization and the right direction of development, will bring stable profits.

You will need

• - premises;

• - start-up capital.

Instruction manual

1

Decide on the positioning of your trading company. Choose one of the specializations based on the needs of your target audience, previous marketing research, and your budget. It is possible that in your area or city there is not enough quality plumbing at affordable prices, but there are many companies offering expensive brands. Build your business depending on these findings.

2

Find plumbing suppliers. Use the Internet, exhibitions, thematic catalogs. Talk to your suppliers in advance about all logistical issues. Having the entire range in stock is extremely difficult, which is why many firms provide several exhibition samples, a minimal batch and a complete product catalog. It is from it that your customers will choose. Make sure that the delivery will be quick and that the goods will always be in stock.

3

Find a room for your store. Consider the fact that the goods sold are classified as overall, so take care of the sufficient area needed for a comfortable overview of the products. Storage space depends on your inventory. Location can be faded into the background if you promote your store properly. A good choice, quality service, reasonable prices, exclusive positions: all this can make a potential customer come to buy even on the outskirts of the city.

4

Use the principles of merchandising in the trading floor. Create mini-interiors using plumbing: this will significantly increase your sales. It is also advisable to use related products on exhibition samples, for example, soap, bottles, towels, mirrors. The finished "picture" is able to force the buyer to purchase several items at once.

Useful advice

Take part of the assortment for consumables for plumbing: such products will provide you with a stable profit.