Business management

How to sell paper

How to sell paper

Video: "Sell Me This Pen” - Best 2 Answers (Part 1) 2024, July

Video: "Sell Me This Pen” - Best 2 Answers (Part 1) 2024, July
Anonim

A paper company must understand that it is pointless to look for customers only in its region. In parallel with the issue of paper for the needs of the local market, it is advisable to look for a buyer on the side — an analysis of neighboring regions and a search for partners, both in them and in the near abroad, should be used. But first of all, it is necessary to highlight those grades of paper that are most in demand.

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Instruction manual

1

First of all, designate those types of paper that do not require specific equipment. To do this, you must focus on demand. Conduct a marketing study that should identify the main types of paper that are used in your area.

2

After you have done the research and set up production, start building a list of potential customers. These can be editorial offices of newspapers, magazines, companies providing printing services, as well as printing houses. Start with your region.

3

In parallel with this, form cooperation requests, use the Internet to search for enterprises of your target group in nearby regions. In order to get a client, you can use such techniques as increasing discounts and discounts on large volumes of goods or on a long-term contract.

4

Collaborate with editors of industry magazines and business magazines. You can work with him on a mutual settlement in the form of payment for a part of the cost of production by advertising your company in their magazine. Remember that the more you advertise your business, the more potential customers you can find.

5

Search and find regional representatives who work for a percentage of a successful transaction. According to this scheme, you can enter almost any market, the most important thing is to ask for a lower price than competitors.

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