How to attract a customer to a clothing store

Clothing boutiques open literally on every corner, and the task of attracting customers to your store becomes very important. From the first days of work, during the opening, you need to prove yourself and pay attention to customers. Naturally, the policies and methods for attracting customers need to be thought out in advance.

Instruction manual

1

Of course, use all those traditional ways that exist: ads, advertisements, banners. Bring professional designers to the store and train staff. This is an indispensable component of the success of trading activities.

2

Use such a wonderful occasion as the opening of a new store to immediately please and attract customers. Natural human curiosity will make residents of nearby houses and just passers-by or passing by specially, stop by and see what new and interesting you can offer them. Your task is to give them a reason to return to the store more than once.

3

At the opening of the store, give out gift certificates to those who arrived. Since the average purchase price in a clothing store is 1500-2000 rubles, the amount of the certificate may be small, but stimulating to purchase any thing. It will be enough 300 rubles. Such a certificate is guaranteed to force a person to make a purchase, albeit not on the opening day, but later. This method can also be used for other promotions.

4

The system of accumulating discount discounts or prize points, which the buyer collects in proportion to the cost of the purchased goods, is also well established. Even a small, initial 3% discount will serve as an incentive to purchase clothes in your store. And the opportunity to receive a further discount of up to 5-10% will be an effective way to attract a large number of buyers.

5

If the clothes sold in your store are classified as "luxury", then in addition to the appropriate surroundings, use such an effective trifle as a cup of coffee to attract customers. This, firstly, will allow the customer to relax, sit calmly, relax and spend more time in your store, and secondly, emphasize the charm of your establishment and increase its prestige in the eyes of customers.