How to come up with a company logo
Video: How to Create an Iconic Logo 2024, July
Creating a company logo is a serious task, because its recognition depends on the logo. When creating a logo, it is important to collect as much information about the company as possible in order to correctly understand it, to determine the format of the logo, its concept and color scheme.
Instruction manual
1
The company logo is its symbol. It should be recognizable and memorable, to distinguish the company from competitors. The nature of the logo design (for example, strict or funny) depends on the developer and the wishes of the client.
2
The first step in creating a logo is to collect information about the company. for which you come up with a logo. What kind of company is this, what does it do, how does it differ from competitors? No less important is the target audience of the company. Information can be provided to you by the company itself or it can be found on the Internet. In any case, the more information there is, the better: you will get the most accurate picture of the company.
3
Make a few drafts. Surely one of them will seem more successful to you than others, and you will begin to develop it. Making sketches, you decide what your logo will be: will it be text or will it consist of text and a picture? Both that and that option can be successful, however in some cases the strict text logo will look much more advantageously.
4
After working on the drafts, transfer the most successful ones to the computer and see how they look on the screen. This is very important because logos look different on paper and on screen.
5
The logo should not be too bright, so be careful with the colors. A good logo is obtained by applying one or two colors or one color and its shades. Each color carries a specific message, so when choosing colors, you must consider that a strict logo is not worth it, for example, make it bright red or orange.
note
One of them will probably be: "What is the name of the company ???". The name of the organization is an important component of further activities, the science of names is called - "naming". In this article we will try to help you determine the name or try to suggest the idea of a good company name. Let's look at an example of how to name a construction company so that the name immediately speaks of its affiliation and is remembered by contractors.
Useful advice
In this article we will try to prompt you to the right thought and help you come up with a name for the future enterprise. Tips for selecting names. What can be called a company? Here are three of the most important tips when choosing a name for a company. It is fast and inexpensive. And you will immediately choose from many options. We give an example of what to call a construction company. So, the name should reflect the essence of the company and memorized by contractors.
