How to open your clothing atelier

Custom clothing now seems a bit of an exotic. In fact, why sew a dress if you can buy it? However, do not rush with a definite answer: often ballroom, evening or wedding dresses, custom-made, are much better, more beautiful and cheaper than those that stores offer. Therefore, the atelier is a completely successful business idea. In addition, the cost of opening it is quite small, at first you can work independently at home.

Instruction manual

1

Opening an atelier is easy for someone who knows how to sew and understands fashion. The most basic thing you need is a good sewing machine. Materials are usually provided by the customer or, as agreed with the customer, are purchased by the master. The room for the studio needs a minimum, at first even your own apartment will do. Needless to say, you should not create a company under an atelier; it is best to simply register as an individual entrepreneur.

2

However, an atelier for tailoring clothes is a rather specific type of business. You should not expect customers to flock to you as soon as you open: nevertheless, people prefer to buy casual clothes in stores, and ballroom, evening and wedding dresses in our life are not needed so often. Therefore, even before the opening of the studio, you should think about its promotion.

3

Your first customers will no doubt be your acquaintances. They surely know that you can sew beautiful clothes. First of all, bring this information to everyone who may not yet know this. Let everyone know that you are opening an atelier. It is possible that someone just now will need to sew an evening dress. It will be especially beneficial to report this information in the spring, when students and their parents prepare for graduation parties.

4

You can also deploy a small advertising campaign on social networks and on "women's" forums. For this, it is important to make a portfolio - take a picture of what you have ever sewed and post these photos, because potential customers need to know what you are capable of. “Word of mouth” and the Internet, in the case of opening an atelier, are the best types of advertising, since they are inexpensive and intelligible. Posters, flyers, etc. will cost more, but the effect may remain the same.

5

As an individual entrepreneur, you can conduct business in your own apartment, so you will need a room for an atelier later, when you "grow up" and hire staff. Thus, the first steps of a person who wants to open an atelier after an advertising campaign is to register as an individual entrepreneur and buy a good sewing machine. With the advent of the first client, the studio can be considered open.