How to open makeup courses

Make-up artist is a profession quite in demand and brings good income. There are a lot of people who want to become a specialist in the field of beauty - someone is planning employment in this area, others are simply interested in knowledge about decorative cosmetics and the ability to do professional makeup. Take advantage of your interest in makeup - open courses that teach all the intricacies of this skill.

Instruction manual

1

Decide what services you will offer. You can do the training and retraining of specialists for salons. Such courses provide an opportunity to get acquainted with new techniques (for example, airbrushing or body art), to test professional products of unknown brands.

2

Another option is to train individuals who want to master the intricacies of professional makeup. Students receive information about their type of face and skin, study the possibilities of decorative cosmetics and the features of various types of makeup. "School for amateurs" requires less than training professionals, so for a start it is wiser to dwell on it.

3

Find a suitable room. You will need a spacious lecture room and two to three equipped workplaces. You can settle down in a shopping or business center - there is a large flow of visitors and workers who may very well become your customers. Preferably, the premises should be located in a busy place with good pedestrian traffic and public transport. The worst option is a basement in a sleeping area - it will be difficult for you to get the required number of students.

4

Equip jobs. Each should be equipped with a table with a large mirror, a swivel chair and a place to store cosmetics and tools. Mandatory sink with a supply of detergents and paper towels. Get sterilizers for tools, as well as consumables - cosmetics, brushes, sponges, cases for them.

5

Try to find a partner - a network of perfume stores, or a company producing and selling cosmetics. You will be able to purchase funds of certain brands at a great discount, and your partners will receive regular customers and an additional advertising platform. Consider the possibility of a franchise - in this case, the franchisor will take the bulk of the worries on organizing the courses, and you will pay him a percentage of the profit.

6

Hire staff. For the smooth operation of the courses you will need two teachers. Think over a payment system and calculate the amount your students will have to pay. Calculate expenses, ring courses of a similar profile. Do not overstate the cost of training - at the initial stage, set preferential rates.

7

The most important question is the proper organization of the advertising campaign. Print colorful flyers and distribute them in shopping and business centers. Order a beautiful catchy sign. Agree with local glossy magazines and television studios about the possibility of barter advertising. Organize unusual events to write and talk about you as much as possible. Charity events, small gifts, free employment of the best graduates - there are many opportunities for inexpensive but effective advertising.