How to organize a help desk

Despite the large number and general availability of various reference books and databases, constant updating and systematization of information is required. Therefore, the services of reference services remain in demand. This is especially true in provincial cities, where for the most part there are no generalized systems with contacts of organizations.

Instruction manual

1

Make a database of phone numbers. It is better to start work with one highly specialized area. For example, give help on institutions engaged in industrial production or car service. Gradually grow your own database. It can be supplemented with the help of printed telephone directories and catalogs of legal entities located in online directories.

2

Create your paid number. It is quite difficult to organize a dedicated line for the help desk through the city telephone network, as you become their direct competitors. If this way does not work out for you, use the help of mobile operators. This method is somewhat more costly, since you will have to pay for a monthly paid line service. However, using the services of a cellular company, you can create an SMS service that will work at the request of the user.

3

Publish your own printed mini-guides specializing in selected professional industries. The cost of such publications is several times lower than generalized telephone books and are in great demand due to its narrow focus. It is easier for the user to find information in a small brochure, which, moreover, is convenient to carry. Such a method of providing reference services can be quite profitable and will help to recoup the cost of renting premises, advertising expenses and staff wages.

4

Advertise your business. Do not limit yourself to newspapers, use Internet resources, post advertisements, rent advertising spots on prospectuses, print business cards and distribute them in places of public catering. The influx of customers who need information depends on a successful advertising company.

5

If the help desk you created is successful, retrain to an agency that also provides advertising services. Agree with companies located in your city to provide services. Companies will pay you for advertising, and you will inform customers about their work. Firms will receive additional advertising, you will receive profit, and the cost of obtaining a certificate will decrease.