Business management

How to increase customer flow

How to increase customer flow

Video: How To Improve Your Sales Process And Increase Business 2024, July

Video: How To Improve Your Sales Process And Increase Business 2024, July
Anonim

Any business depends on the number of customers. If they are not there, the organization, even the richest, cannot last long. Therefore, many entrepreneurs are so puzzled by the increasing flow of customers. This is not difficult to do if the goods or services you trade in are of high quality.

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Instruction manual

1

First, analyze staff errors. Perhaps the seller (manager, consultant) for goods / services does not work well. This may be due to the fact that he is not very interested in work or his qualifications are too low. Listen to his conversation with the buyer, attend business negotiations several times.

2

Pretend to be a customer. Complete the full cycle of purchasing a product / service. Perhaps there are some facts that people may not like. Eliminate them. It can be poor repair of the premises, long delivery time, lack of technical support, ugly packaging and much more.

3

Upgrade your logo and tagline. They should be bright and original. Contact an advertising company if you are not confident in your abilities. Increase brand awareness.

4

This can be done in various ways. Carry out promotions on the streets of your city, advertise on popular resources on the network, and engage in outdoor advertising.

5

Make each of your customers permanent. To do this, hold promotions for customers, send greetings on holidays or periodically call up with them. Remind yourself as often as possible.

6

Interest each employee so that they do their job as best as possible. Set bonuses and fines, control them. If the staff does its job perfectly, there will be less (or no) dissatisfied customers. Word of mouth brings customers more than any ad. Satisfy the needs of each customer - then the flow of customers will increase day by day.

7

Expand the range of services provided. So that a person can receive in your organization not just a product, but also everything that may be needed for him. For example, transportation, spare parts, warranty service.

note

Without investments, it is very difficult to increase the flow of customers.

Useful advice

For a correct assessment of the work of personnel, contact the company that will provide the mystery shopper service.

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