How to open a warehouse store

Warehouse stores are very popular in Western countries, and every year they are increasingly opening in Russia. Low costs, favorable price conditions for customers, quick profit: these factors make this business very attractive for entrepreneurs.

You will need

• - start-up capital;

• - premises;

• - shop equipment;

• - transport;

• - the Internet.

Instruction manual

1

Find a suitable room. When choosing, be sure to consider the convenience of location: a warehouse store should be available not only for small wholesalers, but also for ordinary customers. Take care of the access roads, parking, heating, electricity, security.

2

Get the necessary equipment. First of all, you will need racks, containers (pallets, boxes, bags), trolleys for goods, cash registers. In the case of bulky or heavy products can not do without a forklift.

3

Try to place the goods in such a way that the sales area simultaneously fulfills the functions of a warehouse and allows customers to examine the goods. The best option is the location of the sealed boxes on the upper shelves, and open products - at eye level buyers.

4

Choose a warehouse inventory program and think through the logistics of the store. A clear tracking of the processes of product distribution will help to quickly replenish the assortment, get rid of products with expiring expiration dates, and regulate sales volumes and profitability.

5

Develop a pricing policy that will be one of the decisive factors for customers. Low rent, minimum staff, savings on design - all this will help to make the most affordable prices. Regularly monitor the actions of competitors and analyze the cost of similar products.

6

Think over a strategy for promoting a warehouse store. Post information about your company in all thematic directories corresponding to Internet resources. Periodically run promotions that indicate low prices.

Useful advice

Consider shipping options. For this you will need freight transport, however, such a service will become a clear competitive advantage of your store.