How to organize language courses

Learning foreign languages ​​today is not just fashionable, but many need. Traveling, business, communication on the Internet: without knowledge of, at least, English - just can not do. That is why language courses will always be in demand and will bring a good income.

You will need

• - start-up capital;

• - room.

Instruction manual

1

Register your own company. If you plan to open courses without focusing on serious programs and international cooperation, it is enough to become an individual entrepreneur. However, if your plans are much wider, you need ANO or LLC, as well as obtaining a license for educational services. Such legal status will allow you to establish beneficial contacts with foreign schools, create your own training programs, take exams for prestigious international certificates (TOEFL, IELTS, etc.).

2

Decide on the program and the number of languages. Analyze the demand for foreign languages. There may be many English schools in your chosen area. In this case, the course of Japanese or Spanish may be lacking. So you can make a better offer for potential customers. In addition, try to find freelance teachers for mini-groups of not the most popular languages, for example, Norwegian or Arabic. Such courses will be your hallmark.

3

Find a good room in a convenient location. Buy furniture, boards, training materials. Try to find a room in which there would be several small rooms. The main peak of classes will be in the evening, so be prepared for the fact that several groups should be engaged in the courses at the same time. If you plan to recruit children's groups, take a separate room for young students. Put in it children's furniture, buy bright toys, lay a carpet on which children can sit.

4

Hire experienced teachers. Coming to paid foreign language courses, students want to see progressive, energetic teachers who are fluent in their subject. It is better to recruit teachers who did not have much experience in traditional schools. Constantly work on improving the skills of your staff. Among the popular exams for international certificates there are many that are designed specifically for teachers, for example, CELTA (Certificate in teaching English to speakers of other languages).

5

To teach some languages, for example, Chinese, you can not do without a native speaker. Finding such a specialist is not a problem. However, you can invite native speakers to teach popular foreign languages: this will become one of the competitive advantages of your courses.

6

Promote foreign language courses in non-traditional ways. In addition to the usual advertising in the media, depending on your budget, actively use social networks, thematic forums. Position the language courses as an “affinity club” where students can socialize, spend leisure time, and have informal meetings.

note

There is a category of people who find it extremely difficult to speak foreign languages. Offer them individual lessons, otherwise they will slow down the whole group.

Useful advice

Practice an individual approach to students. Offer additional help, give discounts to regular customers, defer payments if someone has temporary financial difficulties.