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What is the best way to advertise?

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What is the best way to advertise?

Video: How To Advertise For A Small Business 2024, July

Video: How To Advertise For A Small Business 2024, July
Anonim

The task of advertising is to attract the maximum number of customers for any offer in order to maximize profits. Successful will be considered a company whose expenses were covered by an increase in profit.

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The most effective ad formats

Text advertising is considered the most effective; the task of advertisers is to make people read the text. No picture can convey the essence of the proposal better than a capacious text ad. That is why so much attention is paid to this advertisement.

It can be divided into online and offline advertising. Online advertising is presented primarily contextual and teaser. The first type is placed through the search engines Google and Yandex on the search itself and other people's sites. The uniqueness of such advertising is that it is shown only to interested people, taking into account the geographical location accurate to the city. The second type is a title with a small picture. Payment is made for each click in both types.

The plus is that only interested users come to your selling site, because there is no one to click on an ad for them. They are prepared to perceive all subsequent information.

Recently, much attention has been paid to advertising on social networks such as Vkontakte and Facebook. Here is a huge number of people who regularly view the news feed of their friends and the pages to which they are subscribed.

The second no less popular and successful type of advertising is advertising in public transport. When traveling a distance of more than 1 stop, people somehow have to look around and digest the information received.

All such advertising should be based on a unique offer, according to which people will receive a gift or discount. Even the smallest offer will always adorn the main product. And if you sell something expensive it is simply a must.

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