How to advertise your business
Video: How to EFFECTIVELY Promote Your Business in 2020 2024, July
Young entrepreneurs often ask themselves: how to make competent advertising for their business project, to win the love of a consumer so discriminating today? Simple rules will help to cope with this difficult task.
You will need
- - access to the Internet
- - funds for advertising
Instruction manual
1
Determine which particular niche your business belongs to and focus on its promotion. Niche is a separate market segment specializing in the sale of goods or services of a certain category. For example, the beauty industry, educational services, etc.
2
Create an individual style of your own company. Contact professionals to develop a name and logo, design business cards and promotional items (leaflets, brochures, pens, calendars). A memorable emblem, a vivid name at any time will pop up in the memory of a potential buyer, and leaflets stuck around the city will prompt contact information.
3
Make a magnificent presentation in honor of the opening of your own company. Advertise - an invitation by radio, in newspapers. Organize a buffet and carefully think out the entertainment program. Tell us about your project, its benefits and bonuses for customers. Commemorative products with the company logo are perfect as souvenirs.
4
Do not miss the opportunity to use the services of free advertising on social networks. Create a page or group on your site dedicated to your company. Order a welcome article, tell us about the services provided or the range of goods, add photos. Do not forget to regularly update information about upcoming promotions, tastings and competitions. Send invitations to regular customers and ask your friends to tell you about you. Nobody has canceled "viral" marketing yet!
5
Take an interest in the public life of the city. Make contacts with representatives of various market segments. Become a sponsor of a mass event, especially designed for your target audience, do charity work. They will definitely hear about you, and a lot of good.
