How to open your photo salon

According to experts, the photo salon providing the “photo on documents” service is one of the simplest organizational types of business today. It is enough only to find a good location for him, and the rest, as they say, is a matter of technology.

You will need

• -4-6 square meters of space on a sublease basis;

• -Equipment for photographing and printing photographs (camera, flash, tripod, computer, color photo printer);

• -furniture for your workplace and furniture for customer service (table, two chairs, a hanger, a mirror);

• -one or two salary operators;

• -means of outdoor advertising (sign, pillars).

Instruction manual

1

Rent a small area under the sublease agreement in the trading floor of the store or in the shopping center - only 4-5 square meters will be enough. Acquiring a room to open a "photo on documents" is not practical - the place may not be as successful as you expected. The main requirement for the location of the photo studio is the maximum possible traffic of people, the proximity of various state and educational institutions and large business centers.

2

Purchase equipment for a photo salon - a digital camera with a flash and a tripod, a computer with a color photo printer and a scanner. In addition, you can get photolamps and an umbrella for diffusing light. In your work, you will need specialized software (primarily Adobe Photoshop), as well as furniture for your workplace and for the convenience of visitors - a table, chairs, hangers and a mirror.

3

Order a sign and pillars in an advertising agency to attract customers - when a person searches for a place where he could take a picture on a document, he first of all looks for the corresponding signs with his eyes. It will also be effective to print and distribute leaflets in the vicinity of your photo studio. Advertising on the Internet and print media in the case of the service "photo on documents" is considered ineffective.

4

Find one or two shift operators who will work in your photo studio. If you are going to take pictures of people yourself, then only one “shift worker” will be enough for you, but if you will only deal with organizational issues, then you need to hire two employees, preferably motivating them not only with salary, but also with a percentage of daily revenue.

note

To minimize risks and increase income from your undertaking, create not a separate point, but a whole network of photo salons in various parts of the city.

Useful advice

In addition to the most popular "photo for documents" service, try to master as many additional "photo services" as possible - print photos, digitize and restore old photos, take orders to create mugs with a particular photo.