How to name a pastry shop

Some people buy sweets in ordinary supermarkets along with other products. To convince customers to look into a store filled exclusively with confectionery, you need to attract attention with the interesting name of the store.

Instruction manual

1

Make a list of products sold. If the name reflects something tasty, a hungry sweet tooth hurrying from work will not pass by the store. But right away, picking up a good component for a sign may not work, so include in the list everything that is sold in the store. Write the names of product groups, not the names of the products themselves: "sweets", not "Squirrel" or "Petrel".

2

Convert product names into adjectives. This work is best done electronically, because the lists can be printed and given to different people to choose the best name. If the first column says "candy", write the word "candy" next to it. So the first successful options may appear.

3

Make pairs of product names. Browse through the list and find the best combinations. For the word candy, the word donuts may be appropriate. You get the option "donut candy." Try even ridiculous combinations - it is important to give the brain a job. New thoughts will appear that need to be written down without criticizing.

4

Describe the names of the products. Use additional adjectives for this. The word "local" can be added to the word "sweets" if the assortment contains a lot of products from the local confectionery factory. You get the option "local sweets."

5

Add diminutive suffixes to product names. From the word "candy" there will appear options for "candy", "candy", etc. Do not abuse this opportunity, but some thought may be successful.

6

Combine product names with the word "many." From the word "candies" the option "many candies" is formed.

7

Browse through the compiled lists, highlight the most interesting items. Brainstorm with employees to arrive at the final version of the store’s name.

Useful advice

Set aside the decision for two to three days. All this time, do not look at the name options. Then make an additional assessment with a fresh look.