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What is the difference between a copywriter and a rewriter

What is the difference between a copywriter and a rewriter

Video: Copywriting vs. Content Writing – What's The Difference? 2024, July

Video: Copywriting vs. Content Writing – What's The Difference? 2024, July
Anonim

Copywriting and rewriting are the most demanded branches of modern business on the Internet. The main advantages of this field of activity are not only convenience and accessibility, the ability to work in any convenient place, but also the receipt of optimal income. In order to make it easier for novice copywriters and rewriters to understand the essence of copywriting and rewriting, we outline the distinguishing features of the professions in question.

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Copywriting and rewriting are creative professions. Despite the fact that they appeared back in ancient Greece and Ancient Rome, the terminology in the field of copywriting and rewriting arose relatively recently (at the turn of the 19th and 20th centuries).

It is important to note that the field of activity in question is closely related to advertising. Of particular importance, it has acquired in the United States. In Russia, co-writing and rewriting appeared simultaneously with the publication of the first advertisement in the private press in 1862. Currently, copywriter and rewriter have become widespread professions in the Internet environment.

The differences in this area of ​​activity are that the work of a copywriter is associated with the creation of new texts of various subjects; then the activity of the rewriter is to retell existing texts. The writer should clearly present the existing material so as not to lose its meaning. The copywriter in writing the text is quite free, it is only necessary to observe the requirements for writing a specific text.

The presence of outdated articles, unstructured and non-optimized information are the main reasons for contacting rewriters. Copywriters are often needed to create texts of a new or other subject, to draw attention to citizens and organizations. Therefore, copywriters need marketing knowledge.

In copywriting and rewriting you need to write unique texts. The higher the uniqueness, the better and more interesting the text is written, the higher the fees of specialists. The salary of a copywriter and rewriter per month is from 5, 000 rubles to 100, 000 rubles.

Copywriters and rewriters are sought after occupations in the labor market. Such specialists are contacted by online publications, newspapers, magazines, television, various citizens and others. As a result, copywriters and rewriters choose this type of activity not only as part-time jobs, but also as their main place of work.

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