How to open a tea shop

Video: How to Open a Tea Business – Part I 2024, July

A couple of decades ago, not much was known about tea in our country. Varieties were divided into "good" and "rest". Today, the range is striking in its diversity. At the same time, many real connoisseurs and tea connoisseurs appeared. To open a tea shop these days means much more than just starting to trade one of the food products.

Instruction manual

A place for a store should be chosen with passion. Tea is a product associated with a pleasant, cozy atmosphere and sophistication. Therefore, you will not fit the premises in noisy streets and near roads. You should not only think over the interior decoration, but also pay attention to objects located in the immediate vicinity of the entrance to the store. Also take care of the attractive facade. An important role is played by the dishes used for storing and displaying tea on shelves and display cases, as well as packaging.

Decide on the assortment of tea in terms of species and countries of origin. It is advisable to have rare and elite varieties of the drink available, which will help to acquire regular gourmet customers.

There are two main ways to ensure regular deliveries of goods:

 Get in touch with licensed tea exporters in China, India, Ceylon and other countries. In particular, visiting international tea exhibitions, which are attended by world manufacturers and suppliers of tea, will help in this matter.

 You can arrange work through Russian distributors and buy tea in the domestic market. In this case, you will not need to deal with logistics, customs clearance, obtaining the necessary licenses for trade, and others.

In addition, it is worth considering the option of working under a franchise license of one of the network of tea boutiques. As a rule, starting a business in this way is less risky and cheaper.

Tea shop employees are required not only politeness and attentiveness to customers, but also information savvy. The seller should be able to expertly talk about each type of tea presented in the assortment. To give greater solidity, it is advisable to provide staff with a specially designed uniform.

It is logical to sell related products in a tea store: teapots, cups, sets, storage containers, strainers, gift baskets and more. Such accessories not only diversify the product range, but also bring the owner additional profit.