Entrepreneurship

How to organize a publishing house

How to organize a publishing house

Video: how to plan and manage your projects efficiently 2024, July

Video: how to plan and manage your projects efficiently 2024, July
Anonim

Paper carriers promise a quick death due to the advent of modern technology. But despite this, people continue to read and buy books. Therefore, the publishing business in Russia is a huge success. Want to try yourself in this area and organize a publishing house?

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Instruction manual

1

Define the goals of your publisher, the direction in which it will work. What books do you want to produce: educational literature, fiction. Only large publishers can afford to work in many areas, but beginners should determine the narrow genre framework. Who will be your target audience, which authors would you like to publish? Consider how you intend to deliver books to readers, through which points to sell products.

2

Calculate your expenses. The publishing business is considered quite cheap. The cost of issuing one book is on average equal to the dollar. Initially, you will need to invest about 5-10 thousand dollars.

3

Register a company, legal entity. You will need a publisher license. It gives you the right to assign ISBNs to books published by your publisher.

4

Think about the office and workers. Publishing house seems to many as an impressive building, with lots of books and lots of people. In fact, you have enough of a small office with several computers. Software on the latter - layout programs, text editors. Do not save on the purchase of licensed equipment, in the case of the publisher this can lead to big trouble. The staff will need several editors, proofreaders, layout designers.

5

Find product sales points. You can negotiate with large chain stores, but no one guarantees a good placement of your books there. Think about buying your own bookstore. If not a store, then at least a small kiosk.

6

Arrange with any printing house. When choosing it, compare prices and quality of products. Calculate whether it’s cheaper to buy printing equipment and hire several employees to work with it. Perhaps printing books yourself will be more profitable.

7

Open your site. Today, any company whose information cannot be found on the Internet does not inspire confidence. In addition, you need a site to search for new authors and advertise published books.

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