What to call a pizzeria

Due to the high profitability of pizzerias in Russia every day there are many new establishments of this type. To stand out from the competition, the first thing you need to choose a bright name for your institution.

You will need

• - focus group;

• - a computer.

Instruction manual

1

If you want to name a pizzeria yourself, sketch out a few options that, in your opinion, are best suited as the name of your establishment. At the same time, try to come up with something memorable and, if possible, reflecting the interior and style of your pizzeria. For example, if you want to arrange your institution in the spirit of Italy, then it is quite possible that you will want to appeal to the Italian mafia, known throughout the world. In this case, pick up names like "Pizza Mafioso" and arrange everything in the appropriate style.

2

Add vivid, catchy images to your list of titles. For example, “Migrating PIZZAS” is the original name for a pizzeria that makes a person smile and present an unusual picture. Such a name will surely leave an imprint in the consciousness of passers-by.

3

Having compiled a list of names, select the three to five most successful in your opinion, and offer to choose a focus group from them. If you do not have one, invite your relatives and friends to participate in the study, use social networks for this. Do not neglect this important step. It often happens that the organizer considers a name to be successful and creative, but in fact it turns out that for the majority it causes a misunderstanding, and they choose a different option.

4

If you don’t want to think about the name yourself, arrange a contest on your blog or social network. Write that the task of the competition is to come up with an original and memorable name for the pizzeria, and the prize will, for example, be free pizza to the winner for a year. Do not try to fool the contestants - honestly reward the winner: he will surely tell his friends about this contest by making free advertising for you.

5

If you do not have a sufficiently promoted blog or account on a social network, contact a copywriter for help. For example, go to any copyright website, register and post an ad, writing in detail what exactly you want. What price to set for this, you decide (of course, the more expensive - the more experienced copywriters will respond to your offer). From the applicants for participation, select the artist you like with the most creative ideas.

note

A well-chosen name can greatly affect your business, so take this matter responsibly, do not spare time and money.

Useful advice

Try to emphasize on the strength of your institution. For example, the Pizza Tempo pizzeria chain is famous for its speed of service, and the name VkusnoPizza is likely to cause visitors to think that pizza is tastier in this restaurant than competitors.

names of pizzerias