What to call a clothing boutique

In each business, an important role is played by what you call this business. To bring the famous line from the cartoon "The Adventures of Captain Vrungel" is unnecessary - it is already clear that a memorable, well-chosen name for the store is, if not half the battle, then a third for sure. Especially when it comes to fashion stores. The name itself should work to increase sales. But sometimes coming up with a worthy name can be very difficult.

Instruction manual

1

If you decide to open your own clothing boutique, then the simplest (though not the cheapest) is franchising. You can simply purchase a franchise to open a store of an already famous world or Russian brand, and then the question with the name will disappear by itself - buyers will be attracted by a well-known, well-known brand.

2

A boutique, as a rule, means a store in which clothes of only one brand are sold. If you do not open a boutique through a franchising agreement, and only one brand of clothing will be sold in your boutique, then this brand is not yet known to the buyer, so you can give the boutique the name of this brand.

3

If clothes of several brands will be sold in the boutique, then it’s worth connecting fantasy here. First of all, think about what kind of boutique the target audience will have. Will it be women, men, adolescents, children, or maybe even animals. Based on this factor, you can easily come up with a name. A women's clothing boutique can be called a woman’s name, since there are many beautiful, harmonious women’s names in all languages ​​of the world. You might even want to give your boutique a name. Also for women’s boutiques are “floral” names. You can take some abstract concept for the name. In this case, the most popular foreign names, such as "Beauty", "Amore", etc. But keep in mind that already battered words and phrases (like those quoted above) are already boring and are unlikely to seem original to customers. A men's clothing boutique can also be called a man’s name, or you can choose a word for the name that is very suitable for men. For example, translate the words “strong”, “courageous” and others into a foreign language. The same is true with the names of children's boutiques - start from the interests of the target audience.

4

There are programs on the Internet that can analyze words and talk about what impression a particular name makes. That is, if you enter the planned name of the boutique there, the program will tell you what associations this word will cause for people, for example, “hot” is the word or “cold”, “hard” or “soft”, “sharp” or “smooth”. This is called phonosemantic analysis. Such an analysis is very important, if you want to attract the largest number of buyers, be sure to use it.

5

In the end, you can make a brand from your own name or surname and name the boutique that way. If things go well, then in addition to your boutique, you will also glorify your own name.

how to open a clothing boutique